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Norma
Uncovered cornerstone values with team members at a newly established fintech company.
Who is Norma?
Norma offers solutions in finance, pre-accounting and financial consultancy on a single platform to business owners who manage their businesses.
Industry: Fintech Size: 20-40 Location: Istanbul
Challenge
As a newly established startup that continues to recruit many new people as part of rapid growth, Norma wanted to identify company values from the onset to use them in recruitment decisions and position themselves as a reference for Norma team members and working methods.
Solution
We drafted Norma's company values with an all-day values workshop in an off-site area with the participation of everyone in the company, and:
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Collected comments/real stories from employees, and drafted values for each of one these values. Finalized the company values based on these comments and workshop outputs.
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Ensured that the company's job postings and careers site included company values in the right language.
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Trained hiring managers and taught them how to assess the fit of candidates according to company values.